How to maximize your email newsletter

Email newsletters are a valuable marketing tool with numerous benefits. Yet there are many firms that don’t send one out or, if they do, fail to leverage it in the right ways. Often firms think that no one really pays attention to emails anymore. However, despite the fact that we all get lots of emails, studies still show that email newsletters are an effective marketing channel. (more…)

How to build an online presence

Are you concerned about your online presence? Earlier this month I spoke on a panel about Building an Online Presence, hosted by the Organizational Development (more…)