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Sharing helpful content such as articles, blog posts and videos is one of the best ways for professionals to promote the

Does this sound familiar? You haven’t significantly updated your website or social media profiles in years. You keep s

Some people are naturally good networkers. They like to meet and get to know people and build strong relationships. Othe

It’s one of the biggest marketing challenges professionals face – how to distinguish themselves from competitors. Ho

If you aren’t an owner or partner at a firm, you may not feel much pressure to market yourself. However, even if no on

College is almost out so this is the time to be looking for summer interns if you haven’t already done so. Students wa

In honor of Women’s History Month, I am dedicating this post to helping women with their personal brand. That’s not

In January, I presented a program on How to Successfully Market Your Firm in 2022. The reality is that what it takes to

Lawyers, accountants and other professionals often want to be seen as experts in their field but find it difficult to co

Social media marketing is most effective when it is based on a well-thought-out strategy. Random posting is mostly a was