We help you create, publish and promote content to attract and retain clients.
Our goal is to deliver a strategic marketing and action plan to increase your business.
We focus on targeting the right audience to maximize your results.
We specialize in helping professional services firms use content marketing to distinguish their brand and build their business. We work with individuals and firms to increase their name recognition, position themselves as industry experts, and grow revenue.
We believe in the power of great content to get you noticed, showcase why you’re special and engage and build trust with your audience. Founder, Edie Reinhardt, is a former practicing attorney with over 15 years of experience in marketing, communications, and publishing for the professional services sector. She writes and speaks regularly on how to effectively market your practice.Read More
Public speaking has always been a very effective way for professionals to market themselves. These days instead of doing a seminar in a room full of people, it’s a webinar or meeting on Zoom or similar platform. But the rules haven’t really changed. If you want to maximize your public speaking and improve your return on investment, the first step is to develop a strategic plan. Read More
When was the last time you googled your name? If you haven’t in a while, do it now and regularly hereafter. Studies show that over 70% of people research someone online before hiring or doing business with them. They may google you before or after contacting you to verify your credentials, learn more about you, and/or compare you to competitors. That’s why it’s essential to pay attention to what shows up in your Google results and think about how you can beef up your online presence. Read More
Social media is most successful as a marketing tool for professionals when you use it to build and maintain a relationship with your contacts. To do that, you need to be helpful and actively engage with your contacts. Occasionally posting something or clicking “like” doesn’t cut it. Instead, follow these suggestions to help you stay top of mind in a meaningful way: Read More
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