We help you create, publish and promote content to attract and retain clients.
Our goal is to deliver a strategic marketing and action plan to increase your business.
We focus on targeting the right audience to maximize your results.
We specialize in helping professional services firms use content marketing to distinguish their brand and build their business. We work with individuals and firms to increase their name recognition, position themselves as industry experts, and grow revenue.
We believe in the power of great content to get you noticed, showcase why you’re special and engage and build trust with your audience. Founder, Edie Reinhardt, is a former practicing attorney with over 15 years of experience in marketing, communications, and publishing for the professional services sector. She writes and speaks regularly on how to effectively market your practice.Read More
By Edie Reinhardt and Marla Seiden.
Do you have a personal brand? Many people don’t know what a personal brand is and can’t identify their own brand. As a result, they can’t maximize their brand to improve their career and business prospects. Your brand describes what you’re known for and what people expect from you. Read More
For professional services firms, referrals will always be a significant way to get new business. However, you can’t get a referral if you don’t stay top of mind with your referral sources. The trick is to promote yourself using a mix of marketing channels. You never know what type of marketing your contacts may see so you want to be visible in lots of different ways. Read More
Many professionals aren’t comfortable with marketing. Good marketing isn’t a mystery, but it does take time to figure out. A good way to get started is to consider some marketing dos and don’ts to guide your efforts so they will be more effective in attracting business. Read More
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