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The latest video marketing statistics illustrate why firms should be using video content to more effectively reach and e

Like it or not, you need to market your practice if you want to ensure a steady revenue stream. The start of a new year

One of the biggest reasons marketing fails is because firms don’t set aside appropriate resources to getting it done.

How can small firms improve their marketing? Earlier this month, I joined a panel discussion on marketing at the Long Is

By Edie Reinhardt and Marla Seiden. Do you have a personal brand? Many people don’t know what a personal brand is a

For professional services firms, referrals will always be a significant way to get new business. However, you can’t ge

Many professionals aren’t comfortable with marketing. Good marketing isn’t a mystery, but it does take time to figur

Email newsletters are a valuable marketing tool with numerous benefits. Yet there are many firms that don’t send one o

Do you have a blog or want to start one? Blogging has many proven benefits as an integral part of your marketing strateg

Marketing doesn’t have to cost a fortune. There are a lot of free and low cost tools available, which are especially u